Digital servitization in BtoB manufacturing systems
diDigital servitization in BtoB manufacturing systems
diFORMATO
DISPONIBILE ANCHE IN
Adobe DRM
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computer
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Descrizione
By proposing a strategic conceptualization of value co-creation, the work lies the theoretical foundations for a system approach as a key to understand how digital servitization can enable and foster industrial organizations to create new value and innovation in BtoB markets. Then, the work aims at offering a reinterpretation of digital servitization, based on a better understanding of those most critical managerial issues that the extant research underestimated.
Dettagli
Categorie
Dimensioni del file
4,3 MB
Lingua
eng
Anno
2021
Isbn
9788835130079